In InDesign working at 72ppi means working at the exact screen's resolution of an iPad Retina (if that document template is used, of course). When exporting the epub, set the export resolution to 72ppi again.The effective resolution in the link panel for each image asset should ideally be set at 72ppi or higher. When working with the iPad Retina template document, always work at 72ppi.iTunes picked up on one of the embedded image files which is probably exported at a ridiculously high resolution. The reason for your error is simple: InDesign rasterized an element at a ridiculous high pixel resolution, and this will have a negative impact on reader performance and even cause real issues with video memory. As Laubender already mentioned, any transparent object will be converted to an image while exporting to an epub file in InDesign.
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